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Key Person of Influence Scorecard

Score your influence

Discover Your Influence Score and increase your ability to influence.

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The Key Person of Influence Scorecard benchmarks your ability to influence in a business or leadership context and identifies opportunities for leveraged growth.

Answer 40 questions and get your scorecard

Free of charge - no strings attached in less than 5 minutes

Have you read
the book?

Based on the best selling book 'Become a Key Person of Influence' and developed over the last 4 years interviewing over 5000 entrepreneurs in the UK, USA, Singapore and Australia, the Scorecard has become a trusted tool for shaping your competitive edge in your industry.

Take the Test to get the Free Book

Success requires the ability to influence.
Therefore anything that reduces your ability to influence reduces your ability to succeed.

"The 5 step KPI methodology is a force multiplier when it comes to success in business."

Ian Elliot, Past CEO of George Patterson Ad Agency

"What KPI allows you to do is to really focus and to move with pace."

Mok O’Keeffe, CEO and Founder of Innovation Beehive, Bestselling Author of The Innovation Ecosystem

Uncover your strengths and weaknesses

The scorecard will measure you against

The 5 Elements of Influence


The degree to which you can clearly articulate the value of what you do is the first step in maximising your ability to influence. Rarely do business owners have a compelling answer to the question 'What do you do?' let alone 'Why should I buy?'.


Publishing your ideas into content increases your credibility and the level of perceived authority you have in your industry. It plays a major role in determining everything from your pricing and conversion rates, to the volume of inbound opportunities coming your way. If you lack credibility, you will lack influence.


The degree to which an organisation’s revenue is linked to its founders’ personal time is a critical factor in measuring both the efficiency and effectiveness of the business model being used. Knowing how to effectively productise will help you scale and break out of the time-for-money trap.


The personal brand presence of the founder both online and in traditional media presence is a differentiator and can't be under estimated. You (and your organisation) are who google says you are. The scorecard clearly rates where you're strong, and where you need to improve.


Every great business grows and thrives through partnerships, JV's and alliances with other key players in your industry. Whether you're isolated on the fringe or well established in the inner circle of your industry will be the deciding factor as to whether you're operating as a Key Person of Influence.

Uncover your strengths and weaknesses

Discover your score in less than 5 minutes...

40 questions to enhance your ability to influence

"A 500% increase in my income as a direct result of these principles."

Lazo Freeman, Personal Trainer

Answer 40 Yes / No questions

Find out how you fare with pitching your business, publishing content, developing products, raising your profile and forming partnerships.

Review suggested improvements

Once your score has been calculated, our system will produce a tailored report outlining specific actions for improving your score.

Get a Copy of Key Person of Influence

We’ll send you Daniel Priestley’s best-selling book in print or as an eBook.

Uncover your strengths and weaknesses

For more resources, tools and strategies for growing your business, click here.